Sakura Park Opening

On December the 17th Sardar Group opened the Sakura Park by a plantation event with attendants by senior representatives of the KRG that included Minister of Municipality, Minister of the Environment, Erbil Governor and several other Officials from the regional government.  Other attendants included the UAE General Consulate Mr. Rashid Al-Mansoori, Japanese Embassy diplomats headed by Mr. Takahiro Tezuka, First Secretary. Other business corporations such as Sumitomo Corporation and Toyota Iraq also participated also. One his side Erbil Governor thanked Sardar Group for the park that will further add beauty to Erbil.
As a social contribution from Sardar Group for the 2nd year 200 trees have reached to Iraq, this time from Kyoto the ancient capital of Japan to be planted in public areas. From those, 50 Sakura Trees will be planted in the Sakura Park that has an area of 10,000 m2 and is located on the Airport Street by Toyota Showroom. This act of friendship between Japan and Iraq begun from last year in December 2015 by bringing 200 trees for the first time to Iraq.
The park will be opened in resemblance to the friendship tie and in other memories of our noble Peshmerga fighters, as the Sakura Tree is nationally tied to their brave Samurai Spirit. In the upcoming 2-3 years, we can enjoy beautiful blossoms of the Sakura during spring season, we will have a spectacular view that Iraqi’s, Kurdish and Japanese people will celebrate together in Iraq and Kurdistan.

Toyota Iraq and UNDP Partnership

Hundreds of families to benefit from UNDP’s new partnership with Toyota Iraq
The United Nations Development Programme (UNDP) and Toyota Iraq signed a flagship agreement today in Erbil to train and place hundreds of displaced people in jobs.

This new partnership brings together one of the world’s leading car companies, Toyota, and UNDP, which is actively working to improve conditions for the more than 3.4 million Iraqis who have been displaced by the conflict with the Islamic State of Iraq and the Levant (ISIL).  

The Toyota Iraq team will provide vocational training in vehicle mechanics and maintenance to hundreds of displaced trainees. After the trainees graduate, UNDP’s Iraq Crisis Response and Resilience Programme (ICRRP) will facilitate job placement in local companies and businesses.
Toyota Iraq’s President, Mr. Sardar H. Hasan, said: “Our wish is that all trainees will soon be able to return back to their home, and by utilizing the learnt skills, they will be able to support rebuilding local business environment. We are starting the training with automotive technical course, but we foresee in the future to add more course contents, and provide more opportunities for the trainees.”

For more inquiries contact:

Nidaa Hilal, Communications Specialist, UNDP Iraq                  (m) +964 780 447 3336

Amer Salih, Advertising & Promotions Manager, Toyota Iraq     (m) +964 750 741 2444


Establishment of Toyota Iraq Trading and Automotive Services Co. Ltd.


TOYOTA Motor Corporation appointed Sardar Group to establish official exclusive Distributor of TOYOTA brand in Iraq with the Japanese Sumitomo Corporation.

Toyota Iraq Vision :

“We aim to make as many Iraqi people to feel happiness and enjoyment by providing driving life through Toyota Vehicles.

By growing to be the leading company in Iraq automotive industry, we contribute for a sound and sustainable development of motorization in Iraq through our corporate activity.”

Re-establishment of Strong Toyota Brand in Iraq

Traditional Clothing Culture


At Sardar Group, we celebrate the heritage of Iraq during the month of Spring as one family by wearing the traditional clothing in all of our branches; regardless if our employees are men or women or from other countries.  In Kurdistan our staff wear Kurdish clothes and in Baghdad and Basra our staff wears the traditional Dishdasha in order to show our respect and appreciation to our local community.

SAS hosted a Toyota Dream Car Art Contest

SAS Automotive Services hosted a Toyota Dream Car Art Contest Event in its Erbil Showroom.  The event was attended by 70 bright students from Fakhir Mergasori, Choueifat Erbil, Choueifat Dream City, and Sarwaran schools.  The students had a great and memorable time as they played games, had their faces painted, entered a raffle contest and created their ideas of the future of mobility for entry in the 10th Annual Dream Car Contest. We are very hopeful that this year, a child from Iraq will represent our great country in the World Competition in Japan.

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